J Brand Beauty
BRANDING | WEBSITE DESIGN | PACKAGING | MARKETING
J Brand Beauty is a boutique-style lash supplier, that creates small batches of lash products in Hawaii. J Brand Beauty is known for creating premium-quality products that have been tried and tested by the company’s founder Jess Brandler, a respected leader and lash tech in the industry. Jess wanted to redesign her brand to reflect the cool, wish-you-were-here vibe of Hawaii, celebrating natural beauty and effortless style.
My vision for J Brand Beauty came to me quite quickly from the outset. Jess and I had very similar ideas when we were discussing which direction to take the brand, which made the design process so fun and creative. As soon as the branding came to life everything fell into place - from the packaging, website design, the whole unboxing experience, and the social media grid.
“Laura helped me bring my vision to life and delivered my dream branding! She was very thorough and also patient as I worked through my ideas with her. I didn’t feel rushed or like ‘just another client’. She really was invested in ensuring I loved what we were doing and that my branding really spoke to who I am.”
